Nitches announces that its celebrity influencer, John Lewis, will be one of the keynote speakers at the 2022 South by Southwest (SXSW) Film Festival, representing his new brand with and powered by Nitches “PeaceonMarz”


LA VEGAS, February 23, 2022 /PRNewswire/ — Nitches Inc., (NICH) (the “Company”), a diversified technology company, designer and manufacturer of premium products, today announced its celebrity influencer, john lewiswill be a keynote speaker at the 2022 South by Southwest (SXSW) Film Festival (, representing his new brand with and powered by Nitches called “PeaceonMarz”.

john lewisthe BadAss Vegan Influencer, will be featured at the 2022 South by Southwest Film Festival which runs from March 11 – 20 of 2022 in Austin, TX. Each year, the SXSW Film Festival delivers the groundbreaking buzz that every filmmaker dreams of for their project premiere. Sir. john lewis will be a keynote speaker at SXSW and he’s looking to talk about the launch of his new brand “PeaceOnMarz” with and powered by Nitches. South by Southwest is dedicated to helping creatives achieve their goals. Founded in 1987 in Austin, TX, SXSW is best known for its conference and festivals that celebrate the convergence of technology, film, music, education and culture. It offers sessions, music and comedy showcases, film screenings, exhibits, professional development and a variety of networking opportunities. SXSW Music is the largest music festival of its kind in the world with over 161,000 attendees in 2018. Learn more about SXSW

The best decision-makers, influencers and professionals from the world of creative industries will be present to see john lewis talk about his new clothing brand with Nitches “PeaceonMarz” which incorporates NFT technology as well as his NFT project “PeaceonMarz” and his collaboration with Nitches. john lewis will also talk about his film “They’re Trying to Kill Us” from the seven-time NBA All-Star executive producers, Chris Paul and other celebrities, veganism, food inequality and sustainability.

Nitches recently announced his first large-scale NFT collection and collaborative launch with Vegan Influencer and filmmaker John Lewis, featuring “PeaceOnMarz” with Martian PFPs. Read the full news here—martians-with-viral-vegan – celebrity-influencer-john-lewis-301482593.html. While Nitches began working with john lewis, “the BadAss Vegan”, to create a line of luxury clothing (read the news here clothing-line -301405659.html) – the relationship has now expanded to include a comprehensive full-scale NFT strategy and community action plan to bring peace to earth. Nitches collaborates with john lewis to create “bad ass” Martian imagery, a solid storyline, an all-inclusive marketing plan, an NFT project, and a roadmap of future benefits for the “PeaceOnMarz” community. NFTs are unique digital works of art and collectibles that can be owned, sold, and traded using blockchain technology. Renowned digital artists will design the Martian NFTs, which will be sold as digital art and collectibles.

As recently stated, “Thanks to Nitches, ‘PeaceOnMarz’ is more than just a cool clothing line, it’s about activating a community around a central message of what happens if we don’t protect our planet. peacefully,” said john lewis, the “Vegan BadAss”. “I have dedicated my life to improving Earth for its citizens. Nitches has opened my eyes to how I can use technology to carry my message beyond Earth to the Metaverse with NFTs, the Web 3.0 and online games.” With “PeaceOnMarz,” Nitches plans to create a long-term NFT business that does more than just sell a digital image – it builds a community centered around a desire to promote peace and protect the planet. Being a member of the community will result in a number of benefits such as airdrops, charity donations, and high-quality NFTs. The program will inspire spin-off NFT projects that promote the same universal message.

NFT technology is also part of the Nitches’ Owner Verification System (OVS™) application, which combats counterfeiting and proves the authenticity and ownership of Nitches premium products with its influencers and celebrities.

About South by Southwest (SXSW)

About Nitches Corporation
Nitches is a diversified technology company as well as a premium apparel and accessories company specializing in creating limited-edition sportswear and streetwear that is durable, authentic and exclusive. We collaborate with fashion-forward influencers and celebrities to create capsule collections that reflect their vision and brand. We have developed innovative technology to protect our intellectual property and prevent counterfeiting. We seek creativity, excellence and value in everything we do for our people, customers and stakeholders. For more information visit

Forward-Looking Statements: This press release contains forward-looking statements. The words “believe”, “may”, “estimate”, “continue”, “anticipate”, “intend”, “should”, “plan”, “could”, “target”, “potential”, “is likely,” “The Company has based these forward-looking statements largely on our current expectations and projections regarding future events and financial trends that we believe may affect our financial condition, results of operations, business strategy and our financial needs. Some or all of the results anticipated by these forward-looking statements may not be achieved. Factors or events that could cause our actual results to differ may arise, and it is impossible for us to predict all of them. The Company does not assume no obligation to publicly update any forward-looking statement, whether as a result of new information, future developments or otherwise, except as required by law.


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